Jonathan Bogo is a dog lover. And in 2010 when his then eight-year-old golden retriever, Maggie, started having stomach problems, he thought to himself, “What am I doing wrong?” After asking around at the dog park and doing some research, Jonathan became intrigued and passionate about pet nutrition, a calling that eventually led to Wooftown, the not-so-average pet store in the Yonge and Summerhill neighbourhood.
The store is tucked away on Birch Avenue, just off Yonge Street. Maggie, now happy and healed, greets customers at the door. “I feel like animals really bring out the best in people, and I started this business because of that,” says Jonathan.